Services

Branding Audit
Is your brand everything it can be? Is it up-to-date and top-of-mind or could it use revitalization? We’ll take a critical look at your company’s image and offer recommendations for updating so you’ll have the impact it takes to be competitive today. Whether you’re launching a brand new business concept or want to revitalize an established brand, our branding expertise will pay big dividends.

Corporate Identity
Have you been using the same logo for years? It’s time for a new look. New Agency can morph your old logo into a new look or offer recommendations for a completely new design. We provide quick turn-around on a complete Corporate Identity Package including business cards, letterhead and envelopes, company folders and more.

• Logos
• Letterhead & Envelopes
• Business Cards
• Company Folders

Campaigns
Whether you’re launching a new product or service or an effort to increase sales and traffic, New Agency has the Concept. Our team of marketing expert and creative professionals will help you identify the best marketing strategy to drive creative that gets results.

Our Creative Philosophy
We all know how some agencies approach creative – their Big Idea rules even when it’s off-the-mark strategically. New Agency Concepts is driven by marketing strategy that generates Big Ideas because creative is only as good as the results it delivers. Every member of our creative team has proven their talent, whether the medium is the Internet, print, direct mail, radio, television, Powerpoint or billboard.

Print Expertise
Whether print advertising is the cornerstone of your efforts or a supplement to New Media, New Agency Concepts can develop and design a print strategy and execution to raise awareness and generate impact. We have years of experience and ample awards in magazine and newspaper advertising as well as brochure development and design.

• Newspaper Ads
• Magazine Ads
• Brochures & Flyers

Breakthrough Broadcast (Radio and TV)
Get noticed on the air with breakthrough broadcast from New Agency Concepts. Our award-winning writers and producers deliver memorable, professional radio spots and television commercials to help you achieve your goals.

• Radio Spots
• TV Commercials including Comcast spots
• Company Videos

Targeted Direct Mail
Targeting communication to your primary market groups is one of the most cost-efficient ways to boost business. We can help you develop a direct mail campaign that reaches both existing and potential customers with persuasive messages and calls-to-action.

• Tri-Fold Mailers
• Postcards

Powerpoint
Making an important presentation to customers or business-to-business? Don’t be tempted to go it alone. Partner with New Agency Concepts and our professional team will coordinate a Powerpoint presentation that’s smart on strategy and big on impact.

New Media
New Agency Concepts knows New Media well and we stay current with all the latest in web advertising, website development and social media strategies. We can help you generate revenue and drive traffic with web advertising costing less per impression than you would expect.

Web Advertising
Targeted ads get results. But how do you get your ads on the sites your customers are browsing? You start with New Agency Concepts. We’ll take you to the websites that provide relevant content to attract the demographic and psychographic profile of your target audience. Want to reach male golfers who believe in ghosts and wear boxers, not briefs? We’ll introduce you to your market for less than you may think.

And what if you want to influence online brand awareness? We’ll work with you to design a campaign that includes dynamic creative and a strategic mix of advertising on the sites that will give you the biggest bang for the buck. Locally, regionally or nationally. Then we’ll follow with a post campaign analysis to help you spot trends over time. In other words…getting results is the goal of each web campaign, no matter how big or how small. What a concept.

Facebook is also powerful forum for web advertising. New Agency knows how to turn a compelling message about your product or service into an effective Facebook ad that generates click-throughs and revenue.

Websites
Is your website working? Is it dynamic and easy to navigate? Do potential customers find it when performing web searches? It may be time for an up-date. New Agency Concepts offers a range of easy-to-navigate, up-to-the-moment templates in open source environments for simple administration. Our websites are designed with industry best practices for search engine optimization to drive customers to your site.

• Concept, Copy and Design
• Open Source Environment
• Search Engine Optimization

Social Media
Don’t underestimate the power of Social Media in building brand awareness, customer loyalty and buzz about your products and services. New Agency Concepts will develop pages on key social media hubs to add a new dimension to your overall marketing strategy.

• Facebook
• Twitter
• Other Social Media Hubs

E-Blast Program
Are you capturing customer email addresses? Are you making good use of them? New Agency Concepts can help you build a valuable customer database and then show you ways to communicate regularly through e-publishing or e-blasts. Use e-blasts to promote new products, build repeat business and just stay in touch.

• E-Blasts are an excellent way to communicate business-to-business as well.
• E-Blasts for Consumers
• E-Blasts for B-2-B

Public Relations
Are you making the most of your publicity potential? New Agency Concepts will show you how. Our public relations experts are well-versed in story development and story placement for a range of national, regional and local publications, including both print and online editions. We’ll develop a PR calendar so you can capitalize on coverage opportunities year-round.

• PR Calendar
• Story Development and Placement
• Print & Online Editions

Marketing Research
How well do you know your customers? Your competition? The trends that will be influencing your business in the immediate future? New Agency Concepts are research professionals, offering research capabilities that yield actionable data.

• Consumer Research
• Industry Research
• Trends Research

Local Store Marketing
There are countless ways your business can penetrate the local market to enhance sales, project a positive image and coordinate with other local businesses. New Agency Concepts has developed Local Store Marketing programs for a range of businesses, including restaurants, financial institutions and more. Put your business on the map locally with a professional Local Store Marketing Program from New Agency Concepts.